On brand blog writing

Project background

Summarize the background of the project in a few sentences. Try to answer these questions:

1. Who was the client? Is there anything special worth mentioning?

2. What was the problem you had to solve?

Creative process

Explain your creative process briefly. Think about…

1. What was your task exactly?

2. How did you go about solving the problem?

Final results

Show what you came up with and talk about the impact.

+ Could you measure the impact? What does the data say?